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Cases overview

Seasonal Pop-up Shops by Lindt

Key Facts

  • Seasonal sales promotions
  • Product sales and customizing options
  • Supporting media use

Just in time for Easter and Christmas, the Swiss chocolate brand Lindt launches seasonal sales campaigns at the Centro Oberhausen.

Kiosk for Easter

In 2019, the Easter promotion was a kiosk for the sale of chocolate Easter bunnies, as well as the possibility to customize ribbon bows, which were offered to visitors after they had bought a product.

Pop-Up Shop in the pre-Christmas period

During the Christmas season in November and December, a pop-up shop was set up to sell Christmas chocolate products. Door stickers were used as a promotional tool to support the sales promotion.